The 26-year-old NBA All-Star from Oklahoma City Thunder and fashion trendsetter Russell Westbrook was named campaign creative director for True Religion, previewed items from the brand’s Men’s Holiday 2015 campaign Saturday during New York Fashion Week.
”It’s a blessing. I think when you get that title of being creative director some people take it for granted, and people in the fashion world truly understand what that means and for me that’s a huge step, and something I’m trying to do in the long run” Westbrook said.
Westbrook launched a line at Barney’s last year. ”My job is to come in with some more street style, different things that I see on a day-to-day basis from my peers.” Westbrook added.
In comparison to his Westbrook-XO-Barneys New York collection, Westbrook says the True collection is ”more me coming up and kind of doing my own thing.”