NBA D-League becomes the NBA G League

The NBA and Gatorade announced that beginning June 20 the NBA Development League (NBA D-League), the NBA’s minor league, officially became the NBA G League.

Beginning with the 2017-18 season, the NBA G League will feature 26 teams, an expansion of four teams since last season, 22 of which are owned and operated by NBA franchises.
For the first time this coming fall, NBA teams can sign up to two “two-way” players to NBA contracts.  These contracts allow “two-way” players to be with their NBA parent team for up to 45 days, spending most of the season in the NBA G League.
The NBA G League has more than tripled in size since it debuted with eight teams during the 2001-02 season.  Last season, nearly 1.5 million fans attended games, marking the eighth straight year the league has surpassed 1 million fans.
For the 2017-18 season, the NBA G League will unveil new on-court uniforms and collaborate with the Gatorade Sports Science Institute (GSSI) on programs to enhance player sports performance and recovery.  Gatorade will begin to incubate its latest product and equipment innovations into NBA G League locker rooms, and teams will have the opportunity to collaborate with Gatorade to help players maximize their athletic potential and on-court performance.
“This is a pivotal moment for the NBA G League,” said NBA G League President Malcolm Turner.  “The league is experiencing unprecedented success both on and off the court, and our partnership with Gatorade is helping to drive momentum and create exciting opportunities for innovation, sports performance and player development.”
Forty-four percent of players on 2016-17 end-of-season NBA rosters had NBA G League experience, while 65 percent of players selected in NBA Draft 2016 presented by State Farm®spent time in the NBA G League last season, including more than half of the first-round picks.
To support today’s launch, the NBA G League debuted its new website, NBAGLeague.com, an updated NBA G League app, a slate of updated social media accounts on Twitter, Facebook, Instagram and Snapchat, and a new official handle (@nbagleague) and hashtag (#NBAGLeague).  Additionally, NBA G League merchandise is now available at NBAGLeagueStore.com.
Gatorade was a founding partner of the league, dating to the inaugural 2001-02 season.

About Gatorade
The Gatorade Company, a division of PepsiCo (NYSE:PEP), provides sports performance innovations designed to meet the needs of athletes at all competitive levels and across a broad range of sports.  Backed by a 50-year history of studying the best athletes in the world and grounded in years of hydration and sports nutrition research at the Gatorade Sports Science Institute, Gatorade provides scientifically formulated products to meet the sports fueling needs of athletes in all phases of athletic activity.  For more information and a full list of products, please visit www.gatorade.com.

About the NBA G LeagueThe NBA’s official minor league, the NBA G League prepares players, coaches, officials, trainers and front-office staff for the NBA while acting as the league’s research and development laboratory.  Featuring 26 teams with direct affiliations with NBA franchises for the 2017-18 season, the league offers elite professional basketball at an affordable price in a fun, family-friendly atmosphere.  An all-time-high 44 percent of all NBA players at the end of the 2016-17 season boasted NBA G League experience.  In fostering the league’s connection to the community, its teams, players and staff promote health and wellness, support local needs and interests, and assist in educational development through NBA Cares programs.  NBA G League games are available on ESPN’s family of networks and NBA TV.

Gatorade Run 2016: Unbeaten on its 2nd Year

Gatorade, in partnership with Coach Rio Dela Cruz’s Runrio Inc., has successfully held the much-anticipated “Gatorade Run 2016” at the SM Mall of Asia last November 27, 2016. After its ground breaking attendance of 6000 registered runners during its first launch last year, the Gatorade Run 2016 has continued to meet the hype as thousands of 11 KM and 22KM joined its second year run.


The word “epic” would be an understatement to describe this race. An event led by the triumvirate of Gatorade, Runrio Inc, and the world-renowned sports brand, Adidas, is a sure win to all running enthusiasts. For two successive years, their solid partnership has brought every runner’s dream event into reality: A well-organized race, sufficient and appropriate hydration, and quality race kit inclusions and post-run freebies. 

The Bull Runner Sun Life Dream Marathon Batch 2017 at the finish line (PHOTO by: Chiqui Dijamco)

As promised, the Gatorade Run 2016 designated interesting and interactive sections in its race village. Gatorade’s Trivia and Hydration Information station was set to guide runners about the importance of pre-and post-run hydration. A spacious Recovery Stretch Area allowed runners to conduct their cool down routines and post-run stretches. The Adidas “Manila Run Greatness” exhibit displayed various selections of their acclaimed Pureboost X and Purebost ZG series for runners to try in their succeeding runs and events. A Warm-Up section facilitated by the Gatorade crew enabled runners to have pre-race exercises and drills while waiting to their respective gun starts. A special booth for shirt printing was also allotted for race participants to have their Finisher Shirts customized after the run.   

Participating Runners at the Gatorade Trivia and Hydration Information Station
The Adidas Pureboost X and Pureboost ZG series collection.
The Recovery Stretch Area for runners 
The race itself was packed as well. Shouts of support and encouragement rang in the air as selected cheerleading teams from different colleges and universities across Manila awaited the runners in the remaining mile of the race route. A lot of sash/banners were distributed along the way. This seemed to be an added feature for this year’s run. Each runner may have his or her picture taken while flashing the sash/banner with the word “FINISHER” inscribed in it. (Author’s Note: It looks like a sash but works like a banner. Nonetheless, it felt glorious to raise that at the finish line.)

Powcast.Net Sports’ Founder and Chief Officer Mr. Paulo Salud with the Adamson Pep Squad
Mr. Paulo Salud with fellow Powcast.Net. Sports writers.
The FEU Cheering Squad at the remaining miles of race.
Several Gatorade ambassadors, well-loved athletes, and famous personalities including PBA Alaska Team’s star player Calvin Abueva, Ateneo Lady Eagle Alyssa Valdez, PLDT Home Ultera’s Jaja Santiago, PBA GlobalPort Batang Pier’s Von Pessumal, Runrio Inc.’s very own Coach Rio, Kuya Kim, and many more were spotted at the race village, greeting the race participants.
Mr. Paulo Salud with the Gatorade Ambassadors and Athletes (BOTTOM RIGHT: Powcast Team).
After everything that has been said and done, a question remains: “Should you try the next Gatorade Run?”

Absolutely.

Congratulations to all finishers and race organizers! #NothingBeatsGatorade